You don’t judge a book by its cover — but it turns out that customers do judge your business by its appearance. Ninety-five percent of consumers say a company's external appearance affects their decision to shop there. More than half report that they would avoid a store if it looked dirty from the outside.
The bottom line: cleanliness impacts your bottom line. Maintaining a sharp, neat exterior is an essential, if overlooked, component of creating the right experience for your customers — no matter what type of business you run. A professional commercial pressure washing team can help you make the right impression.
Not sure you really need the pros on your side? Take a look at 10 reasons you should consider hiring a top team today.
Why Hire a Professional Pressure Cleaner for Your Business
1. DIY Just Won't Cut It
Commercial pressure washers are dangerous. It’s that simple. The Consumer Products Safety Commission reports that up to 6,000 people a year suffer serious injuries when trying to handle this equipment.
If you go the do-it-yourself route and suffer an injury, who is going to run your business while you recover? If it happens to one of your employees, it could cost you. Not only might you see an increase in your Workers Comp premiums, but you could also be facing a fine or a lawsuit as well.
Add to that the cost of the equipment, the dangers of the cleaning solutions you're using, and the water bill when you get done: you are putting your budget — and, more importantly, the health and safety of your people — on the line. That’s a risk few businesses can afford to take.
A professional team not only has the knowledge and experience to handle pressure washing safely, but they also give you back your time. That's time you, or your team members, can use to focus on the core needs of your company.
2. The Exterior Surface of Your Store Is Filthy!
When was the last time you took a hard look at the siding on your building? How clean is it? Don't think you're off the hook if your building is brick. This surface is just as susceptible to dirt buildup as siding is, and customers see that when they walk up to your door.
If mold and mildew buildup is visible to potential customers, clients, partners, employees, vendors, inspectors, and others, you have a real problem on your hands. No one wants to shop, eat, or work in an unclean environment. A power wash will eliminate the mess and give your business a fresh, inviting appearance.
3. People Do Look at the Sidewalk and Parking Lot
Concrete is a porous material. Unfortunately, that means it soaks up the dirt and grime that’s part of outdoor life. The surface can also be resistant to standard clearing techniques. Leaving it sends a message to customers, though: you don’t care enough to keep your area clean; you cut corners; you don’t value their business.
None of that is true! A good pressure wash to remove grit and stains on your sidewalks, and parking lots allow visitors to form a positive impression before they even walk in your door.
3. Your Garbage Area Could Be Attracting Pests
Grease, debris, smells - all of this could mean one thing for your dumpster area: a terrific home for pests. Once flies, maggots, mice, and raccoons have invited themselves over to explore your trash, they may try to find a way into your business. That could become a costly problem.
Regular pressure washing, though, makes your dumpster or garbage cans less attractive to pests. This eliminates mess and odors — and potential health and safety hazards for humans.
4. No One Will Linger in Unclean Outdoor Sitting Areas
What’s better than enjoying a great meal in beautiful weather? Doing some people-watching on a comfortable bench in front of your favorite cafe? Or meeting friends for a drink on a welcoming patio? Many businesses design outdoor sitting areas for patrons to encourage them to linger — and spend a bit more!
But that plan falls through when the areas are unclean. No one will use them, and the opportunity to engage customers and visitors is lost. With professional commercial power washer solutions, you’ll encourage them to sit and stay awhile.
5. Your Property Needs to Be Maintained
You have invested thousands of dollars in your property, and power washing plays a crucial role in preventative maintenance. Using power washing as preventative maintenance is a proactive approach to preserving the longevity and appearance of your property.
By regularly removing dirt, grime, mold, mildew, and other contaminants from surfaces, power washing helps prevent the buildup of corrosive materials that can cause damage over time. It effectively eliminates potential hazards, such as slippery surfaces or allergens, creating a safer environment for employees and customers.
Additionally, power washing can help identify early signs of deterioration or wear, allowing you to address issues before they escalate into costly repairs. By incorporating power washing into your maintenance routine, you can extend the lifespan of your property, save on future expenses, and maintain its pristine condition.
6. Save Time and Money
Not only is pressure washing dangerous if you do it yourself, but it is also time-consuming and costly. By the time you spend money on renting equipment, you also have to purchase materials, chemicals, and hoses. This can be an expensive project, and you haven’t even begun doing the work.
If you are power washing your commercial property, you have to factor in the opportunity cost. Time is money. Say you are worth around $100 per hour when you are out selling for your business. Spending the extra time to power wash your property not only costs you the time that you are spending cleaning your property, but also the opportunity to make your business make more money.
Additionally, pressure washing a large commercial property yourself is going to take a lot longer than just one day. Considering that and the potential for equipment to malfunction, you are better off working with a contractor that already has the equipment, chemicals, and training.
7. Mitigate Property Damage
Power washing machines use up to 4,000 PSI of pressure when cleaning your surfaces. If you are not sure exactly how to use the equipment, then there should be no surprise that it would be easy for you to damage your property.
When used incorrectly, the damage that you cause can potentially strip away layers of your home. This can be extremely costly and take even more time away from your business if you attempt to make the repairs yourself.
8. Think About the Environment
Most power-washing companies know exactly how to use the combination of equipment and chemicals in a way that leaves the least amount of impact on the local environment. Not only can power washing be extremely wasteful if done wrong (the average pressure washer uses between 120 to 240 gallons per hour), the impact that some of the chemicals that are used can be toxic to the environment.
Working with a power-washing company will ensure that toxins and other contaminants are kept out of nearby waterways by using the most up-to-date pressure-washing equipment and techniques. They also know all of the local regulations as well as eco-friendly chemicals to use to keep from harming the environment around you.
9. It Is All in the Details
If you want your property thoroughly cleaned, then look no further than working with a specialist. Professional power washing technicians know exactly what to do to maximize cleanliness when working on your building. Not only will they be able to clean the high trafficked areas like the sidewalk, but also clean hard-to-see spots.
These hard-to-see spots are where much of the grime and pollutants will accumulate over time due to the fact that they are easy to miss. Power washing companies know exactly what to look for and will ensure that those spots are just as spotless as the easier-to-find areas around your business.
10. Reduces Allergens
Especially during the spring and summer, allergens can be found everywhere. Pollen is extremely problematic as it is very good at sticking to your building, triggering allergies when you are nearby. If pollen accumulates enough, you may begin to feel the effects of your allergies inside of your building.
While it is important to keep the interior of your business clean, this additional problem of pollen sticking to your outdoor furniture and exterior facade can be hard to handle with just a broom or a hose. Working with a professional can ensure that pollen is removed, easing your and your business's visitors' allergic response.
Leave the Power Washing to Us!
Customers care about what your business looks like, both inside and out. Make sure you are sending the right message. When it comes to power washing, there are so many things that can go wrong. It truly is best to hire professionals.
Mobile Magic can handle all of your pressure washing needs while picking the right application for your home and situation. Mobile Magic has been serving western North Carolina since 2001 with safe, eco-friendly detergents to keep your property looking pristine and also protect the environment and your family.
We know how important your business is. Contact us today to learn more about our commercial pressure washing services.
